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What is Google's Panda update?

Google, like the other Search Engines have special, unique algorithms that they have created and which determine where your website will be placed in their search result pages. From time to time the search engines will release major updates to these algorithms that can either positively or negatively affect your websites results, and that is what Google has done with the latest update, Panda.

Over 10% of websites have been affected by the Panda update worldwide so far so it is something all website owners should be aware of and how to work with it and not unknowingly against it. The Panda update is also one of the first updates by Google to its algorithm to be a staggered update, due to the intensity of the changes that Google is putting in place, these are still going on and may do for some time to come as Google rolls out the changes gradually. The last update to Panda , Panda 2.5, was released on February 24^th, April 11^th, May 9^th, June 18^th, July 22^nd, September 28^th, October 9^th, October 15^th, October 19^th, November 18^th 2011 just to show you how recent the last Google Panda update was.

Have you ever wondered what search engine optimisation is and why you need it?  Then read this blog for an insight into seo.